We introduced The SALTT Electrolyte Drink Mix (hereafter just "SALTT") on December 27, 2023 - almost 2 years ago! - check out this blog post for more info on why we made our own flavored electrolytes, and this post on why we do NOT use maltodextrin in our flavors. You can view our previous SALTT leaderboard post here.
The following figures are for the last 12 months, excluding Radical Grape which we launched recently (we'll add that at a later time when it has been around longer).
For those using a screen reader, or that just want to see the data in tabular format, the data can be found after the graphs.
All Products (including Variety Packs)
A continuing trend is that people REALLY like SALTT in the variety packs. Those 3 packs represent over 38% of the total sales of SALTT! If you look at sales of the 30 count packs INCLUDING the variety packs, the "Fruit Variety" and "Ultra Variety" absolutely dominate the rest. We noticed last time that the percentage of sales that were the variety packs had gone down as people find the flavors they like best and grab the individual 30 packs. This trend of the variety packs losing popularity has continued (in May they represented 47% of sales) in large part due to the debut of Blue Slushies and Red White and BAM.
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All Products (Ignoring Variety Packs)
Since the variety packs skew the data so effectively, let's ignore those and take a look at the single-flavor 30 packs.
Interestingly, the Clean Slate (no flavor, no sweetener, perfect for Carnivore!) is STILL the highest selling individual 30 pack, continuing that distinction from our last analysis. New additions Blue Slushies and Red White and BAM pulled a significant amount away from Cherry Chill, Zesty Orange, and Booyah Berry. Lemon Lime Twist and the pink lemonade flavor Endless Summer gained popularity this time - Lemon Lime Twist taking much of that from the previously discontinued Citrus Splash which is now completely gone.
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Individual Flavors (no matter what pack they are in)
Finally we come to how the individual flavor packets sold: inside of a variety pack, or not. The statistics are HEAVILY influenced by the contents of the variety packs, with the flavors that have higher quantities in the "Ultra Variety" and "Fruit Variety" taking a larger percentage by default. For example: Cherry Chill is found in both variety packs, while Clean Slate is only in the Ultra Variety. Cherry Chill maintains its status as the top flavor of SALTT, but newcomer Blue Slushies is making its debut at #4 and is likely to continue its climb. We announced last time that Stoked Mango had been officially "discontinued" and would not be reordered once the current supply runs out. We do still have stock of Stoked Mango remaining, but it's likely to run out in the near future. We are trying to keep a small portfolio of flavors for SALTT which does mean that other flavor discontinuations for the less popular flavors are likely coming in 2026 to make way for new offerings.
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TL;DR:
Lastly, here is the data in tabular format.
| All SALTT Sales, including variety packs | ||||
| Rank | Product | May-25 | Dec-25 | change |
| 1 | Fruit Variety | 21.4% | 20.5% | -0.9% |
| 2 | Ultra Variety | 20.5% | 13.2% | -7.3% |
| 3 | Clean Slate | 6.8% | 8.0% | 1.2% |
| 4 | Endless Summer | 4.9% | 6.3% | 1.4% |
| 5 | Cherry Chill | 6.6% | 5.9% | -0.7% |
| 6 | Blue Slushies | 0.0% | 5.6% | 5.6% |
| 7 | Zesty Orange | 5.9% | 5.2% | -0.7% |
| 8 | Chocolate Variety | 6.6% | 5.0% | -1.6% |
| 9 | Cocoa Loco | 5.8% | 4.8% | -1.0% |
| 10 | Red White and Bam | 0.0% | 4.3% | 4.3% |
| 11 | Booyah Berry | 6.0% | 4.2% | -1.8% |
| 12 | Lemon Lime Twist | 2.5% | 3.9% | 1.5% |
| 13 | Mondo Melon | 3.2% | 3.9% | 0.6% |
| 14 | Groovy Grapefruit | 3.7% | 3.6% | -0.2% |
| 15 | Stoked Mango | 3.0% | 3.1% | 0.1% |
| 16 | Caramel Vibes | 3.2% | 2.6% | -0.5% |
| 30 Pack Sales, excluding variety packs | ||||
| Rank | Product | May-25 | Dec-25 | change |
| 1 | Clean Slate | 13.2% | 13.0% | -0.2% |
| 2 | Endless Summer | 9.5% | 10.3% | 0.8% |
| 3 | Cherry Chill | 12.9% | 9.6% | -3.3% |
| 4 | Blue Slushies | 0.0% | 9.1% | 9.1% |
| 5 | Zesty Orange | 11.4% | 8.5% | -2.9% |
| 6 | Cocoa Loco | 11.2% | 7.8% | -3.4% |
| 7 | Red White and Bam | 0.0% | 7.0% | 7.0% |
| 8 | Booyah Berry | 11.7% | 6.9% | -4.8% |
| 9 | Lemon Lime Twist | 4.8% | 6.4% | 1.6% |
| 10 | Mondo Melon | 6.3% | 6.3% | 0.0% |
| 11 | Groovy Grapefruit | 7.3% | 5.8% | -1.5% |
| 12 | Stoked Mango | 5.8% | 5.0% | -0.8% |
| 13 | Caramel Vibes | 6.1% | 4.3% | -1.9% |
| All SALTT Sales, by individual flavor, Including variety packs | ||||
| Rank | Product | May-25 | Dec-25 | change |
| 1 | Cherry Chill | 12.9% | 10.1% | -2.8% |
| 2 | Zesty Orange | 11.1% | 9.2% | -1.9% |
| 3 | Endless Summer | 9.5% | 9.1% | -0.4% |
| 4 | Blue Slushies | 0.0% | 8.9% | 8.9% |
| 5 | Clean Slate | 11.4% | 8.6% | -2.7% |
| 6 | Cocoa Loco | 11.1% | 8.1% | -2.9% |
| 7 | Red White and Bam | 0.0% | 7.7% | 7.7% |
| 8 | Booyah Berry | 11.5% | 7.6% | -3.9% |
| 9 | Groovy Grapefruit | 8.2% | 7.3% | -0.9% |
| 10 | Mondo Melon | 6.7% | 7.3% | 0.6% |
| 11 | Lemon Lime Twist | 6.1% | 7.1% | 1.0% |
| 12 | Caramel Vibes | 6.5% | 5.9% | -0.6% |
| 13 | Stoked Mango | 5.0% | 3.0% | -2.1% |
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Meet SALTT Athlete: Tyson Bowerbank