We introduced The SALTT Electrolyte Drink Mix (hereafter just "SALTT") on December 27, 2023 - just over 18 months ago - check out this blog post for more info on why we made our own flavored electrolytes, and this post on why we do NOT use maltodextrin in our flavors. You can view our previous SALTT leaderboard post here.
The following figures are for the last 12 months, excluding Blue Slushies which we launched just a month ago (we'll add that at a later time when it has been around longer).
For those using a screen reader, or that just want to see the data in tabular format, the data can be found after the graphs.
First off: people REALLY like SALTT in the variety packs. Those packs represent almost 62% of the sales of SALTT alone! If you include the 30 count variety packs in the percentage, the "All Things Fruit" and "All the Things" absolutely dominate the sales. Interestingly, the Clean Slate (no flavor, no sweetener, perfect for Carnivore!) is the highest selling individual 30 pack. Honestly we always planned to do Clean Slate but when we made the original order for SALTT in mid-2023, we totally forgot to order Clean Slate and had to add it the next day! In the coming months we will be revising the variety packs and adding the 3 new flavors, doing that requires us to print new packaging so it's taking a bit.
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If we ignore the variety packs, but still look at sales of JUST the 30 packs, it’s easy to see the individual flavor winners: Clean Slate, Cherry Chill, Booyah Berry, Zesty Orange, and Cocoa Loco. We’re assuming that Lemon Lime Twist will increase in popularity once Citrus Splash runs out (Citrus Splash has been discontinued and won’t be reordered) if you’re a super fan of Citrus Splash, get it while you can! We also announced in May 2025 that Stoked Mango will not be reordered when it runs out. We don’t have enough data on Blue Slushies to see how it’s doing yet, expect that to be added next time we do this analysis.
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Finally we come to how the individual flavor packets sold, inside of a variety pack, or not. The statistics are HEAVILY influenced by the contents of the variety packs, with the flavors that have higher quantities in the “Ultra Variety” and “Fruit Variety” taking a larger percentage. Cherry Chill is found in both, while Clean Slate is only in the Ultra Variety, pushing Cherry Chill over the top and into the position of reigning monarch of SALTT!
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Lastly, here is the data in tabular format.
Dec-24 May-25 Dec-24 May-25
| All SALTT Sales, including variety packs | ||||
| Rank | Product | Dec-24 | May-25 | change |
| 1 | Fruit Pack | 25.10% | 20.90% | -4.20% |
| 2 | Ultra Pack | 30.10% | 20.00% | -10.10% |
| 3 | Clean Slate | 6.70% | 6.60% | -0.10% |
| 4 | Cherry Chill | 0.00% | 6.50% | 6.50% |
| 5 | Chocolate Pack | 6.70% | 6.50% | -0.20% |
| 6 | Booyah Berry | 5.70% | 5.90% | 0.20% |
| 7 | Zesty Orange | 4.50% | 5.70% | 1.20% |
| 8 | Cocoa Loco | 4.70% | 5.60% | 0.90% |
| 9 | Endless Summer | 5.10% | 4.80% | -0.30% |
| 10 | Groovy Grapefruit | 0.00% | 3.60% | 3.60% |
| 11 | Mondo Melon | 2.70% | 3.20% | 0.50% |
| 12 | Caramel Vibes | 2.60% | 3.10% | 0.50% |
| 13 | Stoked Mango | 3.00% | 2.90% | -0.10% |
| 14 | Lemon Lime Twist | 0.00% | 2.40% | 2.40% |
| 15 | Citrus Splash | 3.10% | 2.30% | -0.80% |
| 30 Pack Sales, excluding variety packs | ||||
| Rank | Product | change | ||
| 1 | Clean Slate | 17.69% | 12.60% | -5.09% |
| 2 | Cherry Chill | 0.00% | 12.36% | 12.36% |
| 3 | Booyah Berry | 15.05% | 11.15% | -3.90% |
| 4 | Zesty Orange | 11.82% | 10.89% | -0.93% |
| 5 | Cocoa Loco | 12.27% | 10.71% | -1.56% |
| 6 | Endless Summer | 13.31% | 9.05% | -4.26% |
| 7 | Groovy Grapefruit | 0.00% | 6.94% | 6.94% |
| 8 | Mondo Melon | 6.99% | 6.03% | -0.96% |
| 9 | Caramel Vibes | 6.77% | 5.88% | -0.89% |
| 10 | Stoked Mango | 7.99% | 5.50% | -2.49% |
| 11 | Lemon Lime Twist | 0.00% | 4.58% | 4.58% |
| 12 | Citrus Splash | 8.12% | 4.31% | -3.81% |
| All SALTT Sales, by individual flavor, Including variety packs | ||||
| Rank | Product | change | ||
| 1 | Cherry Chill | 0.00% | 12.40% | 12.4% |
| 2 | Booyah Berry | 13.80% | 11.10% | -2.7% |
| 3 | Clean Slate | 8.60% | 11.00% | 2.4% |
| 4 | Zesty Orange | 12.70% | 10.70% | -2.0% |
| 5 | Cocoa Loco | 11.30% | 10.70% | -0.6% |
| 6 | Endless Summer | 13.20% | 9.20% | -4.0% |
| 7 | Groovy Grapefruit | 0.00% | 7.90% | 7.9% |
| 8 | Mondo Melon | 10.90% | 6.50% | -4.4% |
| 9 | Caramel Vibes | 8.80% | 6.30% | -2.5% |
| 10 | Lemon Lime Twist | 0.00% | 5.90% | 5.9% |
| 11 | Stoked Mango | 11.50% | 4.80% | -6.7% |
| 12 | Citrus Splash | 9.20% | 3.60% | -5.6% |